Whether your purpose is to grab people’s attention or to get that elusive likes, it is not a good idea to mislead people by using fake, misleading or outdated photos. This could backfire and do more damage than good in the plight of disaster victims you are trying to help.

Using relevant photos instead of just texts could improve your engagement in social media. Mr. Wilson Chua a Singapore based data scientist and Technews columnists said that studies about posts going viral shows that either a photo or a video is present in the post.

As typhoon Ulysses left the country leaving on its path terrifying destructions, people use social media to seek help, inform the public about what’s happening, or just to update families on their situations. Sadly, some use Facebook for personal gain.

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Posts like these are now circulating in social media. Photos used are from Typhoon Sendong in 2011

A lot of posts using old photos of Typhoon Sendong in 2011 are shared on social media with hash tags #CagayanValleyNeedsHelp #rescuetugeugarao #rescuePH and #duterte. These kind of posts and other variants are circulating now in social media, many even ask people to share it.

It’s OK to check if what you’re sharing is a misleading photo. Here’s how: Save the photo in your device, go to www.tineye.com, upload the photo and wait. The page will show you the instances when and where the photo was used.

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To verify if the photo has been used before, upload it to www.tineye.com or do a reverse search on Google.

The problem, if we keep on doing this, is that readers would be desensitized and would not believe real photos that they would see in the future.

If your friends are sharing fake photos, please tell them.

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